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Your full-service agency for Data Analytics & Data Insights
Our agency services in Data Analytics
Our agency services cover the entire data management process – from data acquisition, data processing to data usage.
We put your company in a position to use its own customer data from the various channels
effectively bring them together, analyse them and use them systematically for customer dialogue and customer management.
Data Strategy
We advise your company in the development of a data-based marketing and create the process-related and software-technical requirements.
Data Analytics & Insights
We analyze your data with specific analysis tools, create value-adding insights to optimize your marketing, sales and customer service.
Reporting & Dashboards
We create meaningful reports with relevant key performance indicators (KPI) for continuous monitoring of measures and number- and fact-based decisions.
Our products - Data Analysis
With our analysis methods we take your current communication measures and
We examine contact channels on the basis of relevant success drivers and recommend concrete measures
to optimize the customer dialogue and customer relationship management.
Website Analysis
- Inventory of the current website
- Development of a tracking concept
- Implementing the tracking
- Structure of dashboards and reports
SEO Analysis
- Analysis of the website regarding SEO relevant content
- Analysis of technology, structure and number of backlinks
- Visibility check
Google Analysis - Potential Analysis
- Definition of relevant keywords
- Determination of the monthly search potential
- Creation of a keyword portfolio
- Establishment of a budget recommendation
Social Media Analysis
- Analysis of previous social media measures including Facebook ads
- Development of campaign objectives
- Review of the Advertisement Manager
- Creation and integration of the Facebook pixel
CRM Screening
- Systematic inventory of previous CRM measures
- Scoring of measures based on key success drivers
- Radar Analysis & GAP Analysis
- Report & recommendations for action
Customer Journey Analysis & Touchpoint Analysis
- Identification of touchpoints
- Defining goals and expectations
- Illumination of the customer relationship and termination rate
- Optimisation proposals
Campaign Analysis
- Definition of communication goals
- Uncovering optimization potential for marketing mix and advertising content
- Proof of the effect of advertising measures
- Advertising impact forecasts for future campaigns
E-Mail-Marketing Analysis
- Specially developed evaluation system
- Focus: Strategy & concept, campaign management and customer management
- Analysis of the actual condition over 100 test criteria
- Identification of optimization potentials
- Detailed reporting including recommendations for action
Other Analyses
- Conversion Analysis
- Technology Screening
- Market and competition Analysis
- Sales Funnel Analysis
- E-Commerce Analysis