Stiftung Tumorforschung
Health & Foundation
Über den Kunden
The Head and Neck Tumor Research Foundation supports innovative research projects to improve the quality of life for people with head and neck tumors and sponsors scientists at universities.
Das Ziel
Rebranding and website relaunch with updated corporate design. The website should be more focused on visitor needs and transparently communicate the foundation's work.
Der Weg zur Lösung
Analysis of the existing website, reconception of the structure and optimization of all text content. Implementation on WordPress with newsletter integration, SEO optimization and integration of an AI chatbot based on chathero.ai for information and direct donation processing via PayPal.
Das Ergebnis
A modern foundation presence that clearly positions the brand and appeals equally to donors and interested parties. The chatbot enables low-threshold interaction and supports fundraising.
Unser Ansatz für Stiftung Tumorforschung
BUILD | GROW | SCALE — die drei Phasen für nachhaltiges Wachstum
BUILD
Strategie & Positionierung
Analyse, Zielgruppen, ICP, USP und strategisches Fundament für nachhaltiges Wachstum.
GROW
Umsetzung & Kampagnen
Performance Marketing, Content, Leadgenerierung und konversionsstarke Maßnahmen.
SCALE
Technologie & Automation
CRM, Automation, Dateninfrastruktur und skalierbare Systeme für maximale Effizienz.
clearsky energietechnik
Energy & Technology
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