MEDICOM Pharma
Pharma & Health
Über den Kunden
MEDICOM offers products for healthy living and focuses on high-quality vital substance combinations.
Das Ziel
Strengthen existing customer retention, systematize new customer acquisition and leverage cross- and upselling potential through the introduction of a customer club.
Der Weg zur Lösung
Development of the club strategy and transfer of all functional, technical and process requirements into a functional concept. Then implementation of a flexible, database-driven software solution for the loyalty program: backend management of participants, bonus mechanics and program partners, login area with bonus overview and club-specific offers for customers. Full-service operation of the online platform and club communication.
Das Ergebnis
A tailored customer loyalty program with tiered discounts and partner offers that activates existing customers and systematically acquires new ones.
Unser Ansatz für MEDICOM Pharma
BUILD | GROW | SCALE — die drei Phasen für nachhaltiges Wachstum
BUILD
Strategie & Positionierung
Analyse, Zielgruppen, ICP, USP und strategisches Fundament für nachhaltiges Wachstum.
GROW
Umsetzung & Kampagnen
Performance Marketing, Content, Leadgenerierung und konversionsstarke Maßnahmen.
SCALE
Technologie & Automation
CRM, Automation, Dateninfrastruktur und skalierbare Systeme für maximale Effizienz.
Frankfurter Kinderkrebsstiftung
Foundation & Social
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