Regio Stuttgart Marketing
Tourism & Marketing
Über den Kunden
Regio Stuttgart Marketing- und Tourismus GmbH (RSMT) positions the Stuttgart tourism region nationally and internationally and markets the overall tourism offering.
Das Ziel
Introduction of CRM software for central management of decentralized data sources and to leverage the potential of integrated, data-driven customer management.
Der Weg zur Lösung
CRM software evaluation with proof of concept, detailed requirements gathering across all departments, functional conception of marketing and sales processes, implementation support with sugarCRM including training and onboarding plan.
»2HM Business Services is an important and reliable sparring partner for us in developing our complex CRM project. With their methodological know-how, years of experience and comprehensive market knowledge, 2HM has performed excellently as overall project lead.«
Maximilian Knapp – Project Manager, Stuttgart Marketing
Das Ergebnis
A central data hub for marketing and sales with optimized processes and a CRM solution that meets the specific requirements of the tourism organization.
Unser Ansatz für Regio Stuttgart Marketing
BUILD | GROW | SCALE — die drei Phasen für nachhaltiges Wachstum
BUILD
Strategie & Positionierung
Analyse, Zielgruppen, ICP, USP und strategisches Fundament für nachhaltiges Wachstum.
GROW
Umsetzung & Kampagnen
Performance Marketing, Content, Leadgenerierung und konversionsstarke Maßnahmen.
SCALE
Technologie & Automation
CRM, Automation, Dateninfrastruktur und skalierbare Systeme für maximale Effizienz.
ATEC
Industry & Valve Manufacturing
Ihr Projekt könnte das nächste sein.